If you’re a digital marketer anxiously awaiting Google’s Search Generative Experience (SGE) rollout, you aren’t alone. Depending on who you ask, this experiment’s eventual public release will herald a new age of Search. The consequences could be dire, particularly for sites that have worked so hard to climb into the coveted top organic positions but […]
Read more“It’s a rare occurrence, like a double rainbow. Or like someone on the Internet saying, ‘You know what? You’ve convinced me—I was wrong.’” – Michael, The Good Place Yep, back-to-back Google core updates are that rare. We tend to see only a few Google core updates a year, and we never see them released in […]
Read moreHow will the proliferation of AI change your company’s approach to digital marketing? Will privacy concerns make your analytics data less valuable? How can your organization stay ahead of the curve, edge out competitors, and drive revenue growth? Answering these crucial questions is key to setting yourself up for online success. No one has a […]
Read moreDid you think Google update season was over? The SEO and digital marketing world has been in a frenzy in the wake of Google’s latest search algorithm updates, which are causing considerable ranking volatility. Per usual, there’s confusion among SEOs struggling to reconcile the traffic fluctuations they see with Google’s public guidance. To top it […]
Read moreIf you’ve been holding your breath in anticipation of the next Google Search algorithm update, you can exhale—the August 2023 Google Core Update dropped on Tuesday, August 22. It follows Google’s March 2023 broad core update, and we can expect similar disruption across the search marketing landscape. These broad core updates always seem to cause […]
Read moreHold on to your hats, folks—we’re about to see some big changes to the way we search, discover, and work online. Upon kicking off the company’s annual developer conference in Mountain View, California on May 10, members of Google’s leadership team took to the stage to review and reveal the tech giant’s latest innovations. It […]
Read moreGoogle search continuous scroll has brought a fresh, mobile-friendly user experience to millions of searchers. Rather than clicking to another page to view results outside of the top 10, users can see dozens of SERP links with a simple thumb flick or mouse scroll. However, as with any Google update or change, marketers wonder about […]
Read moreGoogle has officially rolled out the March 2023 Board Core Update. Six months after the September 2022 Broad Core Update, this latest rollout could be complete within the next two weeks and is set to impact many sites. Even if there isn’t anything “wrong” with your pages, you could still see a drop in rankings. […]
Read moreGoogle released its helpful content system after its first update in August 2022. This update is called the December 2022 update. This update rolled out on December 5, but it became more noticeable on December 6, 2022. This is a global update that impacts all languages and will help Google detect more low-quality content created […]
Read moreGoogle officially began rolling out another core update today, dubbed the September 2022 Core Update. What’s Different About The September 2022 Broad Core Update? This is the second core update of 2022 following the May 2022 Core Update, immediately following the release of Google’s Helpful Content Update that was released August 25, 2022. This update […]
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