85-90% of users will not click on an ad.
9/10 users never search past the first page of Google Search Results.
Number 1 reason people shop online is for free shipping.
To get ahead of the competition in a world dominated by Amazon, you need pay-per-click strategies that will move your ecommerce company to the top of the search results pages. Having a team that’s dedicated to creating tailored campaigns backed by extensive research and experience with ecommerce solutions can help you get there faster. As a Google Premier Partner, we’re uniquely positioned to have the latest news on core algorithm updates, new tools rolling out, and any key changes in the technology.
We’re adept in all paid platforms, including Amazon and Bing, and our proven techniques can bring your ecommerce brand positive results in as little as 45 to 60 days for an existing Google Ads campaign. You have your online shopping solution down to an art—it’s time to do the same for how you market it.
Ranking above the big competitors like Amazon often comes down to one key factor: identifying user intent. We’ll implement a thorough process combining research in the ecommerce industry and our years of experience breaking revenue goals for our ecommerce clients to come up with the ideal strategy designed to boost your online sales.
Whether it’s Shopify, BigCommerce, or any of the other major platforms, we’ve worked with it. And we’ll work with you to make sure the campaign we’ve laid out is reasonable, attainable, and, most importantly, successful. Along the way, we’ll maintain an open line of communication with you to be sure we’re not only on top of the latest organic search trends, but also up to date on what your goals are.
Understanding user intent is only half the battle; you also have to be able to satisfy it. A critical part of achieving this is having well-crafted, highly relevant content for your users to enjoy. E-commerce brands in the Pinner area can cross a number of fields, so having a team who know how to write for all of them can make the difference for your conversion rates. Our in-house writers, editors, and content creators have years of experience between them, and they’re skilled in crafting engaging content for any vertical.
Most importantly, our team understands that your e-commerce brand is unique to you and your customers. While we may have experience writing for your vertical, we still want to take the time to get to know your brand, your goals, and any specific tone or messaging you want to explore. We’ll set up an initial kick-off with your team to go over any key points, but we’ll also continue to communicate with you as we create content each month. You’ll always have the final word on what gets syndicated, and you’ll own every piece we create for you. We’ll publish your content on key websites across the web, with the goal of attracting qualified traffic and sending them to your site, which will drive conversions and boost your revenue. Once content is out there, you’re free to post it yourself, whether that’s on your blog, in newsletters, or across your social media accounts.
Creating relevant content to spread across the web works especially well when the same care and attention to detail goes into your own site too. Our team specializes in implementing strategies to optimize page speed and on-site SEO, using cutting edge tools and proven proprietary techniques to create a streamlined, user-friendly process. Having faster load times and search-optimized landing pages improves your site’s overall performance and, in turn, drives engagement and conversion.