
Firing 211% Revenue Growth
Improving Organic Search Keyword Rankings for Tactical & Firearms Company, Daniel Defense


About client
Founded in 2000, Daniel Defense was born out of Marty Daniel's vision to build the very best accessories for his personal rifles. Today, the "let's build it ourselves" mentality echoes through everything they do. From cold hammer forges to CNC machines to mill turns, Daniel Defense's state-of-the-art facility in Black Creek, Georgia is set up to design and manufacture it all.

Our Strategic Approach
Our approach involved creating high-quality content syndicated across the web to build a healthy backlink profile for Daniel Defense. Doing this would boost their SERP rankings, ultimately driving more traffic and increasing sales. Their campaign also included on-page optimization and technical SEO all to increase their overall digital presence and website visibility.
$1.2M
NEW REVENUE GROWTH
Our results
Real Outcomes
By implementing our customized plan for Daniel Defense, our client saw immediate results, with all campaign keywords reaching the top 10 rankings in SERPs. They have also experienced a hefty increase in new users over the duration of our partnership.

