GASP creates bodybuilding apparel for lifters from all walks of life. The brand’s line of T-shirts, tank tops, hoodies, and other apparel is made to fit the modern bodybuilder’s physique and is never boxy, baggy, or tight in the wrong places. From professional bodybuilders to everyday lifters, GASP welcomes people from all walks of life and experiences.
VELOX’s primary focus was to curate a fashion digital marketing strategy to help increase GASP’s monthly revenue. Our strategy included extensive market research to create a well-optimized Google Ads Campaign with a strong organic SEO campaign to perform well in the U.S. and Sweden. Additionally, GASP wanted to outrank bodybuilding.com. The original timeline to obtain results was set for 3 to 12 months and VELOX achieved results in just 6 months.
Our New Revenue Potential Model projected
per month in new revenue with a top 3 rank.
increase in new revenue.
We were able to meet expectations by meeting our goal and outranking bodybuilding.com in the first 6 months of the campaign. All of our keywords achieved a top 5 rank on Google, with one keyword ranking #1. This led to a 36.98% increase in new revenue from the start of our campaign.