LET'S TALK
Get smarter digital strategy, expert research tailored to grow your KPIs.
Driving online growth that exceeds expectations is a massive challenge and requires a made-to-order approach.
- Search & KPI dashboards
- Search template optimization
- Enterprise SEO audit
+1 866 324 8899
contact@veloxmedia.com
LET'S TALK
Get smarter digital strategy, expert research tailored to grow your KPIs.
Driving online growth that exceeds expectations is a massive challenge and requires a made-to-order approach.
- Search & KPI dashboards
- Search template optimization
- Enterprise SEO audit
+1 866 324 8899
contact@veloxmedia.com
Blog
December 3, 2020
SEODecember 2020 Core Update
Google announced this morning it will be releasing the December 2020 Core Update later today. Core updates impact how Google ranks websites and how Google determines what is the most relevant web page for a specific query. What is a core update? This is the third core update for 2020. Core updates don’t target anything […]
Read more![[Updated] SEO Migration 2020: The Complete Guide](https://www.veloxmedia.com/wp-content/uploads/2019/05/seo-migration-1024x388.jpg)
November 18, 2020
SEO[Updated] SEO Migration 2020: The Complete Guide
Like it or not, your website will likely go through a migration at some point. Whether you’re changing domains, rebranding, or making substantial changes to the structure of your website, a migration is a must, and doing it the right way is paramount to minimize any ranking disruptions that can affect your bottom line. Just […]
Read more
September 17, 2020
Press ReleaseFinancial Times and Inc. 5000 Recognize VELOX Media’s Exceptional Growth, Firm Purchases New Building
FINANCIAL TIMES AND INC. 5000 RECOGNIZE VELOX MEDIA’S EXCEPTIONAL GROWTH, FIRM PURCHASES NEW BUILDING ROI-focused digital marketing services drive expansion, accolades Boise, Idaho – (Sept. 17, 2020) – VELOX Media is an award-winning full-service digital marketing agency specializing in search engine optimization and paid search marketing. Today, the company is proud to announce two new accolades, […]
Read more
September 16, 2020
PPC SEO9 Interesting Facts About Holiday Shopping in 2020
WOW! 2020 has been an interesting year, to say the least. From a global pandemic to sky-rocketing ecommerce sales in April of all months, this year has been a rollercoaster for most industries, especially ecommerce. It’s clear that consumer behavior has changed and it’s only going to keep evolving as we approach the 2020 holiday […]
Read more
May 13, 2020
SEOHow a CPG Digital Marketing Agency Can Increase Revenue Online
The move from traditional selling practices, i.e., brick and mortar, to ecommerce stores has been steadily increasing for some time. With the rise of COVID-19 and the circumstances that developed as a result, many brands who never previously considered an online store are now recognizing the necessity of it in order to maintain revenue. For […]
Read more
May 5, 2020
Google UpdatesGoogle Announces May 2020 Core Algorithm Update
Google announced yesterday it released the May 2020 core algorithm update. Core updates impact how Google ranks websites and how Google determines what is the most relevant web page for a specific query. Google reported that it will take 1 – 2 weeks to fully rollout.= What is a core update? This is the second […]
Read more
April 28, 2020
SEOWhy Does My Site Rank Differently for Singular and Plural Keywords?
When you optimize your website for SEO, you’re going to take several factors into account. In addition to your broad match terms, you’re probably also incorporating some exact match and longtail terms. Similarly, you may have considered including synonyms for your targeted keywords. What you may not have thought of, however, is whether or not […]
Read more
April 13, 2020
PPCHow to Maximize Results with a Small Google Ads Budget
If you’re doing business online, you should be utilizing Google Ads. It’s a user-friendly, cost-effective way of increasing brand awareness and revenue. In fact, with the right mindset and strategy, Google Ads can virtually double your money. If it’s not doing that, it doesn’t mean your PPC campaign isn’t working. As long as you’re getting […]
Read more
April 7, 2020
SEOHow Important is the First Position in Google SERPs?
A study in 2013 offered a number of insights into the level of traffic each position in a Google Search Engine Results Page (SERP) gets. Since then, other studies have been conducted to determine similar findings. On average, each of these studies have found that the numbers have remained consistent in the 7 years since […]
Read more
March 24, 2020
SEOSocial Distancing Has Created an Opportunity for E-Commerce Brands to Capture More Traffic
With more and more consumers doing their part to maintain social distancing, it’s no surprise that e-commerce is seeing an incredible lift in traffic. Current public data is showing that ad spend in the e-commerce landscape has increased by nearly double, from $4.8 million near the end of February to $9.6 million in early March. […]
Read more
March 17, 2020
Press ReleaseAn update from our CEO
We have been intensely monitoring the spread of the coronavirus (COVID-19) outbreak over the last few weeks and have been following the guidelines set by the Centers for Disease Control & Prevention (CDC), as well as those set by our state and local health authorities. During these uncertain times, we maintain our unwavering commitment to ensure […]
Read more
March 3, 2020
SEOHow Much Should You Be Spending on SEO?
If you’re here, you already know that SEO is an integral part of any digital marketing strategy. You want to include it—you just need a better idea of what it’s going to cost you. Spoiler alert: There’s no fixed, magic number. Depending on your needs, SEO can be managed in house or by contracting with […]
Read more
February 11, 2020
PPC10 Reasons You Should Be Running Branded Campaigns
At first glance, paying for ads on your branded search terms may seem like an extra, unnecessary expenditure. After all, your company likely already ranks at the top of the list for organic search results. Do you really need to carve out space in your ad budget to bid on your brand terms? The short […]
Read more
January 24, 2020
SEOLink Placement and Weight: How On-page Signals Impact the Value of a Link
Once upon a time, in the heady, early days of Google’s PageRank, links on a site were counted as votes. These votes were more or less weighted equally, with pages receiving more votes perceived as being more important, and these more important pages casting higher-value votes. Fast forward more than two decades, and links are […]
Read more
January 15, 2020
Google UpdatesGoogle’s January 2020 Core Update
Google announced on Monday, January 13, it was releasing the January 2020 Core Update. The update is already live and will be rolling out to their various data centers over the next few days. Core Updates are important to note, since they impact how Google ranks websites and how Google determines what is the most […]
Read more
January 10, 2020
SEOWhat is Structured Data and How Can My Website Utilize It?
In a perfect world, your site would dominate search engine results pages (SERPs) with quality content alone. Website visitors can read and understand the meaning of your content, and search engines are getting better at interpreting semantic connections between topics, searches, and websites. Search engines, however, don’t have the same reasoning power as humans. Their […]
Read more
December 19, 2019
SEOSEO Best Practices: How to Optimize Your Blog to Improve Search Rankings
Search engine optimization (SEO) is no longer just an optional practice. In fact, SEO should be a pillar of any brand’s digital marketing strategy since executing a successful SEO campaign can increase traffic, brand awareness, conversions, consumer trust, and revenue. Modern SEO Begins with Quality: Understanding Google’s EAT Score Google’s Expertise, Authoritativeness, and Trustworthiness (EAT) […]
Read more
December 13, 2019
SEOInternal Link Building: Why It’s An Important SEO Best Practice
SEO strategies are made up of numerous components, but internal links are at the core of every successful SEO and content marketing campaign. While backlinks and keywords, among others, play crucial roles, your internal links help users and search engine crawlers understand the topical flow and hierarchy of your site. Internal links also spread authority […]
Read more
December 10, 2019
SEOWhat Do I Need to Know About Google Search Console for SEO?
Do you know how well your website is performing? From an SEO perspective, Google Search Console (GSC) is your best tool to stay up to date with your site’s performance, keyword rankings, and errors. GSC isn’t a crystal ball and requires some work to learn, but, in addition to Google Analytics, it is a vital […]
Read more
October 25, 2019
Google UpdatesGoogle Announced The BERT Algorithm Update
What is the BERT algorithm? The BERT algorithm is short for Bidirectional Encoder Representations from Transformers. BERT is a deep learning algorithm focused on natural language processing. BERT rolled out this week for the English language and will expand to other languages in the future. Why is it important? BERT helps Google better understand the […]
Read more
September 25, 2019
Google UpdatesGoogle Announces September 2019 Core Algorithm Update
Google announced it is releasing the September 2019 core update. Core updates impact how Google ranks web sites and how Google determines what is the most relevant web page for a specific query. What is a core update? This is the second time that Google has announced a broad core algorithm update before it launched. […]
Read more
September 20, 2019
Press ReleaseCatching Up with VELOX as it Looks for a New Home
Article from IdahoBusinessReview.com. By Shanon Fisher Next time you see an internet ad or Google Search result, remember that it might have come via an Idaho company. VELOX Media is a digital marketing agency, meaning it helps its customers grow revenue faster using online strategies such as organic search marketing, Google Ads and other online […]
Read more
August 14, 2019
Press ReleaseVELOX Media Ranks #181 on the 2019 Inc. 5000 List Following 400% Revenue Increase
VELOX MEDIA RANKS #181 ON THE 2019 INC. 5000 LIST FOLLOWING 400% REVENUE INCREASE Digital marketing firm’s ROI-driving SEO services propel phenomenal company growth BOISE, Idaho, Aug. 14, 2019 — VELOX Media, an award-winning full-service digital marketing agency that specializes in search engine optimization and paid search marketing, today announced its ranking as No. 181 on […]
Read more
June 12, 2019
Google UpdatesGoogle Announces June 2019 Core Algorithm Update
Google released another Core Algorithm Update on June 3, 2019. Why is this core update important? The reason why this core update was important was because this is the first time that Google pre-announced they were making an updates to the core algorithm. For this update, Google wanted to be “proactive. Rather than people scratching […]
Read more
July 24, 2018
SEOThe Difference Between SEO vs. PPC (Yes, this is still a question!)
Let’s take a step back and start with a universal truth: Website owners want visitors. If you’re starting out, you want some. If you already have some, you want more. If you have a lot, you still want more—more visibility, more visitors, more success for your web property. However, if a person doesn’t know your […]
Read more