The baby industry is growing continuously with new products, innovations, and brands launching every year. If you want to establish your baby brand, or simply keep it relevant, you need a unique digital marketing strategy. Your strategy must include paid ads, search engine optimization (SEO), and much more. Our baby product digital marketing experts curate specialized strategies tailormade for your brand and designed to drive revenue growth.
The baby product market is projected to reach over 16 billion dollars by 2025. With people continuously searching for new ways to keep their children happy while making parenting a little bit easier, the industry is expected to see huge growth moving forward. How will your brand stand out among the competition?
Over the years, we’ve partnered with multiple baby product brands ranging from blankets to bassinets and have seen success using our proven baby product marketing strategies. VELOX Media helps baby product brands not only reach a wider audience online, but also turn leads into conversions while improving each campaign’s return on ad spend (ROAS).
If you want to grow in the baby products industry, you’ll need to compete with thousands of brands fighting over the same customers. Set yourself apart and let us create a high-performance digital marketing strategy for your brand that helps you rise above the competition and capture more sales from your website.
We create baby product digital campaigns that are dedicated to driving new customer revenue, creating and strengthening brand awareness, and improving organic search rankings. VELOX is one of the top agencies in the world and uses SEO, paid media, and a variety of digital channels to create a results-based digital marketing campaign for your baby product brand.
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Everyone has a parent, which means that the target audience for baby products is huge and growing by the day. We work on all paid platforms like Google Ads, Bing Ads, Facebook, and more to help you reach the most potential customers. We use a highly-customized approach to Google Ads campaigns that allow us to create a campaign unique to your brand and your target audiences! We generate quick wins with our paid search campaigns while your organic search campaign establishes your brand for the long term.
Don’t get lost with the nobodies of page two, three, four, and beyond of search engine results. Capture page one rankings with an all-encompassing baby products SEO strategy curated by VELOX. Our main goal is to provide lasting results for your brand that can lead to long-term growth through higher placement on major search engines. Our proven SEO strategies have generated exceptional results for our major baby products clients and we’re confident we can help your brand as well.
Your brand and the products you produce are unique. VELOX works to maintain your brand’s voice in all of our efforts and work to help you capture a wider audience. Our team of account managers and content writers will work closely with you to best understand your brand, your customers, and what makes your products better than your competitors.
A rapidly-growing and evolving industry like the baby products market requires a custom approach. Our team has experience adapting to changes while also understanding long-term industry trends and behaviors. We never make adjustments that aren’t based on real data and we continually work to better understand your customers and their behaviors.
We want to know what success means to your brand. With this understanding, we can tailor your campaign to your brand and your KPIs for your baby product brand. From keyword research to website analysis and content creation, your custom strategy is the center of everything we do.
Before we launch your baby product digital marketing campaign, we perform extensive research of your brand, your competitors, and industry trends to ensure we have the right KPIs in place and a strategy that’s guaranteed to succeed! This includes upfront user research, target audience identification, KPI definitions, campaign timelines, analytics audits, and more.
With the amount of new baby product companies launching every day, you need to stand out online. When paired with an organic SEO strategy, a well-executed paid media campaign can deliver immediate revenue wins. As Google places more and more dynamic SERP elements above the fold, organic listings become less immediately visible. VELOX’s paid media experts identify new keyword opportunities to target these powerful paid visibility features. Not only that, we also place dynamic paid content across the full spectrum of search, display and video result elements. We’re also experts in retargeting campaigns to recapture people that have already been to your site or your top competitors’ sites.