Blog
August 18, 2022
Google UpdatesGoogle’s Helpful Content Update: What You Need to Know
This update was released on August 25, 2022, and was completed as of September 9, 2022. It’s no secret that Google is always looking for better ways to connect people with the information they want most. After all, there’s nothing more frustrating than navigating to a page or website hoping to find something particular, only […]
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August 16, 2022
Company NewsFour Years in a Row: VELOX Media Recognized by Inc. 5000, Financial Times, Google Premier Partner
Boise, ID – August 16th 2022 – Growth is in VELOX Media’s DNA. The digital marketing agency’s organic and paid search campaigns are designed to enable client revenue growth and maximize ROI. In addition to helping clients climb search engine rankings and expand market share, VELOX Media has grown considerably over the past four years. […]
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August 4, 2022
Digital Marketing SEOHow To Utilize Both Branded and Non-Branded Keywords
On this Page What are Branded Keywords? What are Non-Branded Keywords? Why are Branded Keywords Important? Why are Non-Branded Keywords Important? How Both Tap Into Search Intent Ways to Improve Your Marketing Strategy with Branded Keywords Ways to Improve Your Marketing Strategy with Non-Branded Keywords How Can I Find the Best Keywords for my Business? […]
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July 28, 2022
Google UpdatesGoogle Has Released Their July 2022 Product Reviews Update
eCommerce sites with product review content, watch out. Google just rolled out an update that could impact your rankings — especially if you don’t have reviews that are deemed useful to users. Google has officially begun rolling out their July 2022 Product Reviews Update. This rollout will take 2-3 weeks to complete. What Is a […]
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July 19, 2022
How To SEOA Beginner’s Guide to Google Merchant Center
Whether you’re selling outdoor apparel, swimsuits, or haircare products, Google Merchant Center remains one of the best ways to grow your business, helping you to manage how your online and in-store product inventory appears in Google Search. As a bridge between your eCommerce store and the Google Shopping network, the platform is also exceptionally easy […]
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July 5, 2022
Digital Marketing SEOHow to Choose the Right SEO Keywords For Your Fashion Brand
With the U.S. fashion market expected to exceed $236 billion by 2027, brands in the industry are doing everything they can to boost their website visibility, reach new audiences, and maximize conversions. In addition to social media and other digital marketing efforts, SEO is more valuable than ever before. Keyword research is at the core […]
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June 30, 2022
SEO5 Proven Ways to Better Market Your Beauty Brand
The global cosmetics market is projected to reach $560.5 billion by 2030. Packed with countless brands, products, and personalities, this industry is fiercely competitive, especially within the top results in SERPs. Because changing trends heavily influence the beauty market, most brands find it particularly challenging to devise and implement an effective beauty marketing strategy that […]
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June 28, 2022
Digital Marketing SEOLink Building Tips for Your Health and Wellness Brand
Link building, aka the process of acquiring hyperlinks from other sites to your own, has long been a core component of effective search engine optimization (SEO). When done well, a successful link building strategy can establish your brand’s authority in your chosen industry, boosting your online visibility and increasing your site’s rankings in organic SERPs. […]
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June 15, 2022
Digital Marketing SEOWhat Is Search Intent and Why Is It Important for SEO?
When someone types something into Google Search, there’s typically a reason behind it. A person searching “ramen” might be looking for a top-five list of ramen recipes. Alternatively, they might be hunting for the nearest ramen takeout restaurant or even information about the history of the dish. Whatever their reason, their satisfaction with the search […]
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June 13, 2022
Digital Marketing SEOHow Much Should You Really Be Spending on SEO?
If you’re here, you already know that SEO is an integral part of any digital marketing strategy. You want to include it—you just need a better idea of what it’s going to cost you. Spoiler alert: There’s no fixed, magic number. Depending on your needs, SEO can be managed in-house or by partnering with a […]
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