Blog

May 26, 2021

Google Announces Partnership with Shopify

As a Google Premier and Shopify Partner, we’re excited for Google’s new Shopping Graph, a feature-packed integration set to connect 1.7 million merchants and shoppers with valuable buyer info from websites, prices, reviews, videos, and more. Based on ideas from Google’s Knowledge Graph, the Shopping Graph will grant merchants even more product-visibility, giving the option […]

April 9, 2021

Digital Marketing Google Updates SEO

Google Product Reviews Update

Google recently announced on April 8, 2021 a new search algorithm update called the Product Reviews Update. What is the Product Reviews Update? This update is not a core algorithm update. Rather, this is a standalone update designed to promote outstanding product reviews that share insightful analysis over shallow reviews that simply summarize the product’s […]

March 23, 2021

Digital Marketing SEO

Digital Marketing Agency Vs. In-House Team: Which Is Best For Your Business?

Every brand is different, and every company’s approach to marketing is different too. Some companies prefer to do everything in-house, believing that only their team has the capabilities to know the company’s needs, goals, and challenges best. However, it’s important to consider the unique benefits of partnering with a digital marketing agency. In fact, many […]

March 22, 2021

CMS SEO

3 Tips To Improve Your Shopify Store’s SEO Value

With online sales increasing 25% in the last year alone, ranking highly in search engines has never been more crucial, and brands must optimize their site to stay competitive in the digital landscape. There’s more to achieving high rankings than optimizing a few things here and there and moving on. SEO is constantly evolving and […]

March 18, 2021

SEO

Understanding Core Web Vitals in 2021: What You Need to Know About These New SEO Ranking Signals

What makes a webpage great from the user’s perspective? Besides the content and graphical elements, the site’s speed, interactivity, and stability play considerable roles in the end user’s experience, whether good or bad. There are plenty of metrics at our disposal to help us understand a site’s performance, but none have been able to quantify […]

December 3, 2020

Google Updates SEO

December 2020 Core Update

Google announced this morning it will be releasing the December 2020 Core Update later today. Core updates impact how Google ranks websites and how Google determines what is the most relevant web page for a specific query. What is a core update? This is the third core update for 2020. Core updates don’t target anything […]

November 18, 2020

SEO

[Updated] SEO Migration 2021: The Complete Guide

Like it or not, your website will likely go through a migration at some point. Whether you’re changing domains, rebranding, or making substantial changes to the structure of your website, a migration is a must, and doing it the right way is paramount to minimize any ranking disruptions that can affect your bottom line. Just […]

September 17, 2020

Company News

Financial Times and Inc. 5000 Recognize VELOX Media’s Exceptional Growth, Firm Purchases New Building

FINANCIAL TIMES AND INC. 5000 RECOGNIZE VELOX MEDIA’S EXCEPTIONAL GROWTH, FIRM PURCHASES NEW BUILDING ROI-focused digital marketing services drive expansion, accolades Boise, Idaho – (Sept. 17, 2020) – VELOX Media is an award-winning full-service digital marketing agency specializing in search engine optimization and paid search marketing. Today, the company is proud to announce two new accolades, […]

September 16, 2020

PPC SEO

9 Interesting Facts About Holiday Shopping in 2020

WOW! 2020 has been an interesting year, to say the least. From a global pandemic to sky-rocketing ecommerce sales in April of all months, this year has been a rollercoaster for most industries, especially ecommerce. It’s clear that consumer behavior has changed and it’s only going to keep evolving as we approach the 2020 holiday […]

May 13, 2020

SEO

How a CPG Digital Marketing Agency Can Increase Revenue Online

The move from traditional selling practices, i.e., brick and mortar, to ecommerce stores has been steadily increasing for some time. With the rise of COVID-19 and the circumstances that developed as a result, many brands who never previously considered an online store are now recognizing the necessity of it in order to maintain revenue. For […]